Wednesday, 2 August 2017

Verizon's latest rewards program shares gobs of your data

Verizon has just fired up a new rewards program, but you might want to hold off if you're concerned about your privacy. Brandon Robbins and other customers have noticed that enlisting in Up requires enrolling in a Verizon Selects personalized advertising program that tracks an extensive range of voluntary and automatic data: it'll supply your app use, browsing habits, device location and personal demographics, among other details. Moreover, it shares that data with a wide circle of companies. Your info go to the newly formed AOL/Yahoo hybrid Oath (Engadget's parent brand) as well as Verizon's "vendors and partners."

Via: The Verge

Source: Brandon Robbins (Twitter)


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