Tuesday, 24 April 2018

Viacom perseveres with Snapchat-exclusive TV shows

Even though Instagram's Snapchat-like Stories has more users than Snapchat itself, the original ephemeral app's longtime partner Viacom remains immune to its charms. The media conglomerate (which you might be more familiar with as MTV's and Comedy Central's parent company) has expanded its global deal with Snap, committing to develop and produce new shows and more Our Stories for the app's Discover page. One of the projects it's currently working on is the second season of Cribs, a shortened version of the MTV classic featuring celebrity homes. Snapchat will air its new episodes this summer and fall.


Viacom perseveres with Snapchat-exclusive TV shows posted first on https://www.engadget.com

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