To say that Snap's major redesign wasn't well-received is an understatement. People hated it so much that it slowed down the app's user and revenue growth when it seemed like it was on the rise. In an internal memo obtained by Cheddar, Snap chief Evan Spiegel has admitted that the company rushed the redesign, "solving one problem but creating many others." No, he doesn't regret separating friends' posts from influencers -- he said that the change was necessary for the long-term success of the platform and that by doing so, it "got ahead of the existential crisis faced by many platforms today." What he regrets is not testing the redesign more with a smaller number of the community before rolling it out to everyone.
Source: Cheddar
Snap CEO Evan Spiegel admits app redesign was 'rushed' posted first on https://www.engadget.com
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