Thursday, 12 April 2018

Disney kicks off its streaming future today with ESPN+

Today is the debut of ESPN+, a $4.99 direct-to-consumer subscription video service that offers a little bit of MLB and NHL action with a lot of stuff that you don’t typically see on ESPN when channel surfing. There’s no separate app to download; ESPN+ is part of the redesigned, improved ESPN app that’s also available today on Android, iOS, and connected TV devices. A 7-day free trial is available, and if you sign up by April 18th, that test period will be extended to 30 days.

ESPN+ is overseen by Disney’s BAMTech division, the streaming powerhouse that’s behind video apps for other companies including HBO and WWE. BAMTech will also power Disney’s own family-oriented standalone video service when it launches sometime in 2019. Those two...

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