Tuesday, 15 May 2018

Snapchat's six-second unskippable ads have arrived

If you've recently encountered an ad on Snapchat you can't skip, it's not due to any bug or problem with the app. The company has merely started testing six-second TV commercial-like ads, confirming a previous report about their rollout this month. According to AdAge, some of the ephemeral app's first unskippable ads include promos for Deadpool 2 and the Samsung Galaxy S9. They don't show you how much time you have left to watch until you tap on the screen to skip it and -- surprise! -- find out that you can't.

Source: AdAge


Snapchat's six-second unskippable ads have arrived posted first on https://www.engadget.com

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