Friday 29 June 2018

Instagram is testing a persistent Stories bar that follows you down the feed

When I opened Instagram on my Pixel 2 XL moments ago, I noticed something different: the Stories bar remained visible as I scrolled down my main feed. Usually it stays at the top and doesn’t follow you down, but clearly the company is testing a more persistent, sticky approach to keeping Stories in front of you at all times. That’s pretty damn annoying.

To this point, I think Instagram has developed and built onto Stories very well. They’re fun. I post and watch often. But between the obnoxious neon-orange IGTV notifications in the main app that I can’t turn off and now this, it seems like some bad decisions are being made.

Let people use the app how they want. I understand there’s a constant push for discoverability, but you don’t need...

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