Thursday, 25 January 2018

'Minecraft' is a microcosm of Microsoft's gaming strategy

Minecraft is pretty important to Microsoft. Not only did the company spend $2.5 billion in 2014 to own the world's most popular building-block game, but just last week it promoted Matt Booty, the head of Minecraft, to Corporate VP of Microsoft Studios. As far as Microsoft sees it, there's a direct line from Minecraft to Gears of War, Halo and all of the company's major first-party games. And now, with Booty's ascent, there's a new Minecraft boss.


'Minecraft' is a microcosm of Microsoft's gaming strategy posted first on https://www.engadget.com

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