Dealing with paper tickets may become a thing of the past if Ticketmaster's new "Presence" digital system takes off. The ticket agency worked with data-via-audio company Lisnr to implement a new ticketing technology that uses a ultrasonic audio broadcast to transfer data from your smartphone to a venue. The benefit to consumers is a faster entry to their favorite music or sporting event, while Ticketmaster then gets to know who is at an event, reducing fraud. It also helps the company control scalping of unused tickets.
Source: VentureBeat
The future of tickets might be ultrasonic audio from your phone posted first on http://ift.tt/1tUdcCk
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