Wednesday, 19 July 2017

Facebook will allow news subscriptions on Instant Articles

In the face of mounting pressure from publishers, Facebook is launching a news subscription service. The new feature will essentially allow news outlets to erect a paywall on top of Instant Articles. That way Facebook keeps readers locked to its site, while media companies earn a bit more cash from their content. The social network will begin testing the service in October, according to its head of news partnerships Campbell Brown.

Source: The Street


Facebook will allow news subscriptions on Instant Articles posted first on http://ift.tt/1tUdcCk

No comments:

Post a Comment