It’s been five months since Facebook removed editorial descriptions from its Trending Topics box, transforming it from a personalized guide to the day’s news to a context-free list of keywords. The move backfired, routinely grouping stories that had nothing to do with one another under a single keyword and promoting fictional news stories. Now Facebook is ending its effort to create a personalized Trending Topics box, replacing it with a regional list of subjects.
Starting today, everyone in the same geographical area will see the same list, Facebook said in a blog post. “This is designed to help make sure people don't miss important topics being discussed on Facebook that might not show up in their News Feed,” the company said. It’s...
Facebook ends its effort to personalize Trending Topics appeared first on http://www.theverge.com
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