Tuesday, 16 August 2016

Yik Yak completes a pivot away from anonymity with status messages and a feed of nearby users

In March, the college-centric social network Yik Yak took a step away from its origins in anonymity by asking users to create "handles" that they could optionally attach to their posts. Today the company is eliminating the last traces of anonymity from its app, requiring users to create handles that will be attached to their activity on Yik Yak. It’s also adding 18-character status messages that expire after 24 hours, as well as a feed of nearby users with whom you can exchange messages. "It’s a richer, more engaging, more personal feed," said Tyler Droll, the company’s co-founder, in an interview. "There are people behind each and every one of these posts. It really enhances a sense of community."

Continue reading…


Yik Yak completes a pivot away from anonymity with status messages and a feed of nearby users appeared first on http://www.theverge.com

No comments:

Post a Comment