While automotive startups strive to compete with luxury brands, BMW sits exactly where those upstarts would like to be in the market. That means is has the opportunity to introduce smart and EV features inside its established vehicles, the automaker can also drop impressive concept cars and ideas willy nilly. "Act like a a startup, deliver like a grown up," said Klaus Frolich member of the board of management for BMW.
BMW looks to the future of sitting in cars posted first on http://ift.tt/1tUdcCk
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